I’m Christina Daves with PR For Anyone. Welcome to the first of a regular series of Get Famous Friday PR Tips! The more I talk to people, the more I understand how much people want to be known and seen as experts in their industry. Getting media exposure...

In 2017, my word was “bucket-list” and boy did I accomplish a lot! It was a “big” birthday year. My father passed away right after he turned 51 so I wanted to do some things out of my comfort zone in his honor. A lot of amazing things happened. Personally, my favorite...

excerpt

  I was holding a training last week and someone asked me, “What happens when you get your first television appearance… how do you prepare?”  That was a great question! So great that I thought I’d do a blog post about it. 1) Don’t be nervous! First and foremost,...

  For years, I’ve been speaking, writing and teaching about my interactions with journalists and how they talk about stories needing to “fit” and if you send in a good pitch but it doesn’t work now, it goes into a special file of “where can I make this work?”...

I’ve been teaching do-it-yourself publicity for years now and my biggest piece of advice for success is to find a niche in your industry, think outside of the box, and then pitch a story around that. That is how you will stand out in the crowd with the media. I’m not...

  Free publicity changed my business and it can do the same for you. It’s all about becoming comfortable with it, making it part of your daily marketing routine, and pitching stories that have the potential of being covered. Publicity = visibility = customers =...

  As you might already know, having Diana Ross wear my product was a game-changer. The doctors who thought I was crazy with my idea of decorating medical boots decided to place orders. Steve Harvey did a second segment about me and my products on his daytime...

  Last week an ad came across my Facebook feed that interested me. It came from a pretty big name in the internet marketing space and his credibility video is a “who’s who” of digital marketing rock stars endorsing him. I have to say, it was impressive. That...

  Social media is a fast-paced ever-changing medium. It’s evolving daily and to capitalize on it, you have to be on the cutting edge of it. Do you remember when Facebook really got going? If you added a picture, it meant that your audience of potential viewers of...