PR Tip – Awards and Contests

This week’s PR tip is all about awards and contests. This is a really great way to get media coverage, especially locally. This is about whom in your community you can reward. Is there an athlete who is doing exceptionally well? Offer a small scholarship like $250 or...

PR TIP – Becoming an Expert on Television

I’ve been very fortunate to be able to interview many journalists in the media, including national television producers. One of my favorite interviews was with a former Oprah producer. We know Oprah has the golden touch and anything or anyone she recommends...

PR Tip – Photography

I’ve decided to share some of my favorite PR tips with you over the coming weeks. Photography might be THE most important investment you can make as a business owner. It is the face of your business. To begin with, your headshot, says everything about you. Take...

Pitching the Media – Bloomberg Interview

Listen in as I am interviewed by Bloomberg radio hosts, Cory Johnson and Carol Massar, talking about pitching the media. Click the image to listen Transcript Cory: (music playing) Fats Domino, yes, from New Orleans. He hasn’t returned to move back here after...

Getting Products On Retail Shelves

Do you have  product you want on store shelves? Don’t miss my interview with Vanessa Ting of Retail Path. She talks about the importance of PR in making yourself appealing to retailers. To learn more how to get your product in a national retailer, click HERE...

Make Your Business Contagious

Interview with Dr. Jonah Berger – New York Times Best Selling Author of Contagious, Why Things Catch On Christina:            Hi, I’m Christina Daves, the best selling author of PR For Anyone. I want to welcome you to today’s edition of Experts...