Do you have  product you want on store shelves? Don't miss my interview with Vanessa Ting of Retail Path. She talks about the importance of PR in making yourself appealing to retailers. To learn more how to get your product in a national retailer, click HERE...

Interview with Dr. Jonah Berger - New York Times Best Selling Author of Contagious, Why Things Catch On Christina:            Hi, I'm Christina Daves, the best selling author of PR For Anyone. I want to welcome you to today's edition of Experts Corner. I'm so excited,...

How to Catch a (Business) Shark     Christina: Hi I'm Christina Daves, serial entrepreneur, award-winning inventor, and the best selling author of PR for Anyone™ 100+ Affordable Ways to Easily Create Buzz for Your Business (www.prforanyonebook.com)....

One of the most captive audiences is someone on an airplane. Think about when you’re flying, what do you and just about everyone else on that plane do at some point on the flight... they at least flip through the in-air magazine in the back seat pocket.  Imagine if...

Is there a particular magazine in which you see yourself or your product but have no idea how to get in it? The first thing you have to do is make sure that magazine really is right for you or your business. Know the magazine’s demographic and that you fit into it and...

  Social media can be overwhelming. I get it. Interestingly, I was looking at my Google analytics recently and realized that for both of my businesses, the 2nd largest traffic generator to my websites was Pinterest. So I thought I'd share some info on Pinterest...

The answer is YES! I speak regularly and when I get to the social media part and being your own megaphone, I often get blank stares. I find that a lot of people are overwhelmed at the thought of social media. Here’s the deal though… if you want to stand out in your...

This is the question, right? Aren’t we all looking for new customers to buy our products or services every single day? We do marketing, pay for ads, send out email campaigns, host webinars, post content, anything and everything to generate revenue and keep ourselves...

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We've moved our blog to www.ChristinaDaves.com/blog. This content has been updated in a new post about The Four Seasons of Publicity that tells you what to pitch when and how to use editorial calendars. Check it out! ____________________________________ When I first...