Hey, hey, it’s Christina Daves, with PR for Anyone. And I’ve got this week’s Get Famous Friday PR Tip. What I want to encourage everyone to do is to create a 12 month media calendar.

Look at the calendar, look at seasonality, look at crazy non-traditional holidays, look at anything that’s related to your business that you can pitch the media and set it up. Mark your calendar that you know on a certain date of every month you’re gonna pitch your five favorite journalists. Have a google doc to know where your journalists are.

But set something up so that you’re pitching the media every single month so you’re always in front of them. Then, when you have breaking news or something trending, or a study comes out, you’re able to add that to it that month, and stay front of mind with them to be that expert in your industry.

So, I hope you liked that tip. If you would like more please join us in the free PR challenge. It’s at www.YourPRChallenge.com. Give me 10 minutes a day for 10 days and I will show you how to get more visible and how to get publicity. I hope to see you there. I’ll see you next week with a new tip.