by Christina Daves | Update
It’s been almost two weeks since the most controversial Presidential election of our lifetime. What I am completely surprised by is the number of entrepreneurs sharing their very strong political affiliations on social media. Although it was an electoral...
by Christina Daves | Update
Any of you who know me or have seen me speak know I always talk about your network and how important it is. But it’s not so much who you know, it’s who you know, who THEY know. Much of my success has been through connections and I love to connect people...
by Christina Daves | Update
Did you know that you can organically grow your SEO just from getting free publicity? When I started both my businesses I debated on whether or not to pay a company to handle search engine optimization (SEO). It’s such a scary concept for me...
by Christina Daves | Update
PR vs. Advertising – Why Publicity is So Valuable Sir Richard Branson, multi-billionaire of the Virgin Brand has been quoted as saying, “Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad.” The reason for...
by Christina Daves | Update
Interview with Paula Rizzo, Senior Producer, FOX NEWS I was privileged to interview Paula Rizzo who is a senior producer at FOX News about how to pitch her and other producers to make yourself a regular expert on television. You can watch the video above or...
by Christina Daves | Update
I once had a publicist tell me I was selling snake oil by telling people they could get on television without paying for it. I didn’t pay a penny to go on the Steve Harvey Show. In fact, I left with $20,000 in my pocket after winning his inventor’s competition....
