Want Free PR? 3 Ways to Stand Out in the Crowd

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  If you want to get consistent media coverage (instead of your competitors), it’s important to make yourself an expert in your industry. You want to be someone the media thinks of when they need a quote, source, or guest. In order to do that, you need to be able...

Social Media Breakdown – Which to Use and Why

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I don’t know about you but social media can be overwhelming! How can you possibly be everywhere and have success? I’m going to give you my take on social media and which avenues I use for the most success with my businesses. Facebook With over 1 billion users, I...

What I Learned About My Business From My Vacation

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Every year we spend a week at the beach in South Carolina. Usually I have my laptop on-hand and spend a few hours a day cranking out “important” work and answering email. This year, I promised myself and my family that I would unplug (as much as humanly possible as a...

How to Handle a PR Crisis

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It happened to me with PR for Anyone… my first PR crisis. The kind that leaves you feeling you’ve been kicked in the stomach and you want to crawl in a hole and cry. But then you realize you have to quickly scoop yourself up and go into crisis management and...