Hi everyone. It’s Christina Daves with this week’s Get Famous Friday PR Tip. This week’s tip is to make sure you know WHO you’re pitching

Make sure you’re pitching the RIGHT person. Don’t send your business story to the Food Editor or the Jewelry Editor or the fashion person in a magazine. You want to make sure that you have the right person. 

Otherwise it’s going to fall on deaf ears. And what I found out the hard way is that they don’t forward your email for you. So, take the time to make sure the person that you’re pitching is the person who covers your topic. That is your best chance of success with the media.

So that is this week’s PR tip. I hope you enjoyed that. If you’d like to learn more and get more tips and do more, join the PR Challenge at www.YourPRChallenge.com. I spend 10 days with you. It’s about 10 minutes a day. There are actionable items in there – things that will help you uplevel your visibility. So, I can’t wait to see see you in the Challenge and I can’t wait to see you in the media.