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How to Get on the TODAY Show

I was very fortunate to interview an 18 year veteran producer of the TODAY Show. Tammi shares her tips on how to build relationships with producers and give them what they need to put you or your clients on television. Watch the interview here or read the transcript...

Parade Magazine Editor Interview

I had the honor of interviewing the Features Editor of Parade Magazine, Mb Roberts who shared with me tips on pitching Parade Magazine, what types of stories, products, and books they are interested in covering, and what you can do to get your product, service, or...

Tips from Top Entrepreneurs – Inc. Iconic

I had such a great time last week at the Inc. Iconic event. Not only are these events great for networking, it’s great to learn from entrepreneurs who have paved the path and what they’ve done for success. Here are some individual highlights from the day....

PR Tip – Awards and Contests

This week’s PR tip is all about awards and contests. This is a really great way to get media coverage, especially locally. This is about whom in your community you can reward. Is there an athlete who is doing exceptionally well? Offer a small scholarship like $250 or...

PR TIP – Becoming an Expert on Television

I've been very fortunate to be able to interview many journalists in the media, including national television producers. One of my favorite interviews was with a former Oprah producer. We know Oprah has the golden touch and anything or anyone she recommends turns to...

PR Tip – Photography

I've decided to share some of my favorite PR tips with you over the coming weeks. Photography might be THE most important investment you can make as a business owner. It is the face of your business. To begin with, your headshot, says everything about you. Take care...

Pitching the Media – Bloomberg Interview

Listen in as I am interviewed by Bloomberg radio hosts, Cory Johnson and Carol Massar, talking about pitching the media.Click the image to listenTranscriptCory: (music playing)Fats Domino, yes, from New Orleans. He hasn't returned to move back here after Katrina, as...

Getting Products On Retail Shelves

Do you have  product you want on store shelves? Don't miss my interview with Vanessa Ting of Retail Path. She talks about the importance of PR in making yourself appealing to retailers. To learn more how to get your product in a national retailer,...

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